Friday, March 12th, 2010
If you’re a freelancer it could be your home office, or if you are an in-house or agency bloke it could be your employers building, but whatever the case, what have you done to make it your own? Personally I have both a home office and a “cube” and how I treat each one is very different. When I am in the office I keep my workspace pretty vanilla, but at home is where I can have my way. Where I am stuck with the hardware I was given at work (an outdated PC running outdated software on an outdated monitor) at home I have added all of the little details that make it a pleasure to work. 24″ flatscreen monitor, 15″ Macbook Pro w/ Mighty Mouse, Harmon Cardon Soundstick Speakers (with a sub-woofer that could melt your face) and a sweet Netgear Stora 1TB home server, all of my media needs are met. The media server is accessible from any point at which you would like to connect to the network, be it xBox, PC, or Mac and adorning the wall are my degrees (but not in a “look what I earned” snooty sort of way, they’re just there). All in all a very hospitable environment from which to work. Add in my new kitten and it’s pretty much perfect.
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Tuesday, March 2nd, 2010
The next step in my continuing evolution as an eMarketer will be taking place in early May. Writing the AdWords exam and getting Google AdWords certification. I could write it sooner, but right now I’m going through all of the Learning Centre materials with a fine tooth comb. I’m currently in week 3 of my 10 week plan, going through one Learning Centre chapter a week and allowing one week for review. I’ll be the first to admit that I don’t know everything about AdWords, but have been using it long enough to have a very good working knowledge. I’ve been loving learning a lot of new little things that will expand my campaigns and make them much more effective.
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